Improving the lives of our fellow citizens through fluid, accessible and sustainable mobility.

D’Ieteren is a socially responsible, family-owned company. For 215 years it has been tirelessly seeking out and deploying mobility solutions that transform everyday mobility for all. 

Our Vision 2025

Developing fluid and sustainable mobility for all

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As a resolutely forward-looking company, we are continually developing a growing range of mobility products and services that go well beyond selling and distributing cars. This broad ecosystem of marques, products and services is designed to make everyday life easier for you.

Our Commitments

We’re firmly committed to contributing towards a sustainable world

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We're pursuing a sustainable growth and development strategy in conjunction with all stakeholders. Our goal: to play a key role in preparing a better future for generations to come.

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Our history

Over two hundred years of developing and promoting mobility in Belgium

1805
1897
1931
1935
1948
1949
1950
1954
1956
1974
1984
1992
2000
2001
2012
2017
2020

1805

Jean-Joseph D’Ieteren starts the work of wheelwright and carriage builder.

Our history

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1805

1805

Jean-Joseph D’Ieteren starts the work of wheelwright and carriage builder.

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1897

1897

The brothers Alfred and Emile D'Ieteren are among the first to launch into the production of engined vehicles.

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1931

1931

D'Ieteren starts the distribution of the American makes Studebaker, Pierce-Arrow and Auburn.

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1935

1935

Yet another business endeavour for D'Ieteren: car assembly.

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1948

1948

Pierre D'Ieteren signs the import contract with the Volkswagen group. Same year the building of a new assembly factory in Forest (Brussels) starts.

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1949

1949

The first cars emerge from the new assembly factory in Forest (Brussels).

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1950

1950

D'Ieteren becomes the exclusive importer of Porsche vehicles.

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1954

1954

The legendary Volkswagen Beetle is assembled at the factory in Forest.

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1956

1956

D’Ieteren introduces D’Ieteren Lease, proposing financial leasing rental services.

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1974

1974

Beginning of the import of Audi vehicles.

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1984

1984

Import of SEAT vehicles.

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1992

1992

D'Ieteren becomes the exclusive importer of Škoda.

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2000

2000

D'Ieteren distributes Bentley.

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2001

2001

D'Ieteren distributes Lamborghini

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2012

2012

Creation of Volkswagen D’Ieteren Finance (VDFin), merger of the activities of D’Ieteren Lease and Volkswagen Bank in order to offer leasing, financing, insurance and maintenance contracts.

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2017

2017

Creation of Lab Box Studio with the ambition to promote and develop new mobility solutions. Launch of multiple initiatives such as Poppy, Skipr, Lizy...

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2020

2020

A new chapter. D’Ieteren becomes an official branch of D’Ieteren group with the ambition to build seamless and sustainable mobility for everyone.